That’s a cute little Mumba you’re wearing

The Irish pop cutie is taking her lead from the cottage industry that is Jennifer Lopez, and is launching her own fashion line in association with Reebok.
Sam’s clothing line, called “Quest,” will combine “diva style shimmer with hip hop glamour,” according to the marketing materials. Her association with Reebok ensures that she’ll be in good company: hip-hop diva Missy Elliot and hip-swiveling singer Shakira also have their own branded lines.